Main Responsibilities

1.    Lead the active recruitment of new members with a particular focus on decision-makers and leaders.

2.    Build, manage and progress a membership pipeline, using proactive activity, referrals, events, partner networks and existing organisational data.

3.    Use Thirtyone:eight’s membership database to identify prospective organisations, map trends and growth opportunities aligned with our tiered membership model.

4.    Initiate and lead conversations with prospective members, articulating the value of membership clearly and confidently, responding to questions and handling objections appropriately.

5.    Manage relationships with existing member organisations, ensuring they understand and experience the value of their membership.

6.    Identify opportunities to grow value within existing accounts, including movement between membership tiers or increased engagement with services.

7.    Work with the Head of Membership and Finance & Business Manager to develop systems and processes that support effective relationship management and growth.

8.    Contribute to the ongoing review and development of Thirtyone:eight’s membership offer, ensuring it remains relevant, clearly articulated and aligned with member need.

9.    Collaborate with internal teams to ensure a joined-up member journey from first contact through to ongoing engagement. 

10.    Ensure staff and volunteers across the organisation are well equipped and confident to promote the benefits of membership.

11.    Represent Thirtyone:eight, its Christian ethos and safeguarding mission at external events, exhibitions, networks and conferences. 

Person Specification

A) Essential Personal Characteristics and Qualities:

• Humility - Having a modest view of your own importance.  
• Integrity - The quality of being honest and having strong moral principles.  
• Openness - Acceptance of, or receptiveness to change or new ideas. 
• Collaborative - Involving two or more parties working together. 
• Solution-focused - Concentration in problem solving or dealing with a difficult situation.  
• Learning - Knowledge acquired through study, experience, or being taught.  
• Creative - Having good imagination, thinking differently, or having original ideas.  
• Fair - Treating people equally without favouritism or discrimination. 
• Committed - Dedicated to a certain course, cause or policy.
• Passionate - Having or showing strong feelings or beliefs. 

B) Essential Experience:

• Sales and marketing experience with good relationship/account management experience.

• Experience of using a CRM system to manage and analyses data and record activities. (Knowledge of MS Dynamics desirable).

• Relevant experience of managing and developing relationships with churches, Christian faith-based organisations, or charities, to increase engagement. 

• Experience in developing and embedding of processes and procedures to ensure high levels of customer service are monitored and maintained across an organisation.

• Experience of line managing a team of staff and volunteers as well as working with external agencies.

• Comfortable working to targets and being accountable for outcomes.

C) Essential Abilities, Knowledge & Motivation:

These are the skills we regard as essential for the role:

• A strong working knowledge of churches, Christian faith organisations and charities.

• Ability to communicate professionally and effectively at all levels of an organisation.

• Motivated to continually improve on past success and to challenge the status quo.

• Excellent interpersonal skills, including the ability to engage an audience.

• Self-motivated, resilient and outward-looking

• Ability to build strong, professional relationships with contacts of the charity. 

• Ability to work as a team member with colleagues and across departments.

• Good IT skills (MS Office applications as a minimum) with analytical capability.

• An ability to travel independently; both regionally and nationally as required.

• Knowledge and understanding of Equal Opportunity and Anti-discriminatory practice. 

• Willingness to promote and participate in relevant training and CPD. 
• Ability to identify with and accept the aims and objectives of the charity and statutory and other professional guidance as appropriate.